Amazon is the largest online retail in America. Millions of people shop everyday and buying products effortlessly with the patented one-click checkout system. As Amazon grows, more and more people are taking advantage of its massive selling platform to list and sell their own products.
As a new seller, Amazon restricts what brands and categories someone may sell in. Luckily, health and beauty/fitness is what is called an ungated category which new sellers can list and manufacture products to sell in.
When becoming a seller on Amazon, the first part of the process is to find a product that has high demand with low competition. The next step is to find a supplier or manufacturer of your product. The last step is to create a listing for your product once it gets to Amazon’s warehouses. This listing must have engaging photos of your product as well as a title and listing description that grabs attention of the customer.
Creating a listing may seem like the simplest step in the process after doing market research and finding a supplier, but without an optimized listing your amazing new product will never be seen by Amazon shoppers. Amazon uses algorithms and keywords along with sales to rank products and move them to page one. These top keywords can change as different words are searched everyday, and knowing how to create the perfect listing as well as product description can make or break your newly released product. Getting your listing to page one is the most difficult, yet most important thing you can do for your success as an Amazon seller.
Figuring out how to optimize your listing can take valuable time and cost you money in multiple ways:
- Cost spent on product that is not selling and therefore you are not recouping funds
- Cost spent on Amazon warehouse storage fees where they are storing your product to ship once it sells
- Cost spent on time trying to optimize your current listing instead of looking for your next product
- Cost spent running ads for your product that won’t sustain sales without optimized listing
As you can see, having an optimized listing is one of the most important things you can do especially since there are only certain ungated categories to new sellers on Amazon and you WILL have competition because of this. Being able to hijack Amazon’s algorithm to boost your product to page one is one of the most important things you can do for your product.
There is a way that you can avoid all these pitfalls and get your product to page one as quickly as possible. Honey Badger Boost was created by two successful Amazon FBA sellers who had experienced the difficulties associated with getting a product in front of the eyes of your customers AND making it look appealing enough for them to click and purchase your product.
Honey Badger Boost offers multiple services to sellers including product picks, photography, and listing optimization. They have helped promote hundreds if not thousands of products and have a free listing optimization training session going on now that you can register for.
If you are ready to take the next step into Amazon FBA, make sure you are setting yourself up for success by attending this 100% free session and learning how to make the best listing possible from people who have first hand experience as successful Amazon FBA sellers.
Click HERE to learn more!
LIZ SWANN MILLER | OCTOBER 26, 2017
